Is your marketing feeling a little… blah? Do you feel like you may be missing opportunities to connect with customers and make conversions? Do people’s eyes glaze over as soon as you start talking about your business? Well, the good news is there’s a way out of your slump, and it’s a little something called whiteboard animation.
How do you know the time is right for your company to invest in a whiteboard animation? Here are some signs and symptoms to look for:
High Bounce Rate
Are you attracting visitors to your website, but seeing a high bounce rate? An animation on your landing page can help visitors stay on your site longer, and persuade them to take action.
Low SEO
If you are showing up low on the google results page, poor SEO is your problem. While there are many ways to improve SEO, having video content on your site is a sure way to improve page rank and drive organic traffic.
Low Engagement
You have a social strategy but don’t see much action from your followers? Posting an explainer video will bring in the likes, shares, and comments. It’s a great opportunity to connect and engage with your audience in real time.
Your Competitors Are Using Video
If your main competitors are using explainer videos to reach their audience, it’s a surefire sign that it’s time for your company to bring video into your strategy. Whiteboard videos are relatively fast and easy to produce, so you’ll be able to catch up to your competitor in no time.
Your Brand Needs A Makeover
Things feeling a bit stale on the marketing front? An explainer video is a great piece of collateral to revamp your brand and bring some fresh energy into your strategy. Whether it’s a piece of a large-scale rebranding, or a standalone campaign, a whiteboard video can help define your brand.
You Put People to Sleep When You Talk About Your Business
We all offer important services to people, but sometimes they are hard to explain. Even harder can be explaining to a customer exactly what your service can do for them. If you worry that you are boring your potential customers, look no further. An explainer animation can help distill your message in a way that’s easy to understand, engaging, and fun.
Any of this sound familiar? Don’t despair! There is a cure for what ails you. Whether it’s your analytics that got you feeling blue, the fear that you’re falling behind your competitors, or the lackluster response from potential customers, we can help get your marketing back on track in no time.
Perhaps you feel on top of the marketing game. Brava! The truth is, it’s always a good time to invest in a whiteboard explainer animation. Even if your marketing strategy is going swimmingly, an explainer animation can help you build on a great thing and separate yourself from the competition.
