One common misstep that businesses make with their digital marketing strategy is simply developing an audience and then failing to drive them to act. Whiteboard animations can inspire audiences to…
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First things first: what exactly is a “startup”? While there’s no formal definition, there are tons of theories about just what makes a company a “startup.” Some argue that startup…
Whiteboard animation and explainer videos can be a fabulous addition to your digital marketing strategy. Before we go into how animation can improve your digital marketing, let’s review the basics:…
Is your marketing feeling a little… blah? Do you feel like you may be missing opportunities to connect with customers and make conversions? Do people’s eyes glaze over as soon…
Are all whiteboard videos created equal? Unfortunately, it’s not the case. Here are a few reasons why some whiteboard videos… don’t dazzle. Voiceover Does your video have a voiceover? If…
When it comes to improving your conversion rate (read: getting your audience to actually do what you want them to after the video), there’s no element more critical than your…
Let’s say you’ve got a big presentation coming up. Maybe you are speaking at a conference, pitching your product to a potential buyer, or running a training for new staff….
So, you’ve worked hard to capture why people should care. And the best way to get more eyes on your video is to put it out there in as many…
What makes a video go viral? While it may seem totally random which videos make it big, there is some rhyme and reason to what makes a video something that…
So, you have a great idea that you want to shout from the mountain tops, but making a snappy video seems like a more practical approach. How do you make…
