Over the past few months, we have faced large-scale societal change head on. Since the onset of the Coronavirus pandemic, every single facet of society has undergone unprecedented change. When…
Valentine’s Day may have passed, but in the world of nonprofits, the romance continues year round. There are grassroots campaigns, galas, grants, donor dinners–I could go on. In romancing their…
You may be wondering if an explainer video is the right choice for your business, considering your industry’s unique challenges and markets. Here are some of the top industries we’ve…
When you’ve put time and energy, sweat and blood into an explainer video, you want to get the most out of it. You want to share it with your audience…
‘Tis the season for spooks and haunts, tricks and treats, ghouls and ghosts. While our industry doesn’t normally deal in the paranormal (or even the vaguely unsettling), we have seen…
Here’s a pop quiz. How many people on your team can recite your organization’s mission statement? What percentage could name your values off the top of their head? If you…
When it comes to digital marketing, the more video the better. Video is just more effective than written word or still images for conveying messages effectively. Plus, we all know…
59% of executives would rather watch a video than read an article, Forbes claims. And those of us who are not executives agree. Video engages viewers in ways that text…
Engagement is a marketing term used to describe an audience’s relationship/activity in relation to a brand or company. While it may sound like an industry buzzword, having healthy audience engagement…
4 Things All YouTube Celebrities Know That Could Help You Promote Your Next Campaign Think of a time when you scoured the internet looking for an explanation of how something…