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Three Things Explainer Animations *Can’t* Do for Your Real Estate Business

By July 22, 2016February 8th, 2019Whiteboard Animation, Marketing
whiteboard animations for real estate

Buying a home can be exciting, stressful, and… terrifying. Titles, earnest, escrow: Everything needs to be explained to first time-buyers. Which makes the job of real estate professionals that much harder. All of a sudden you need to be an educator… not to mention personal coach and, if we’re being honest, therapist.

So how do can you quickly explain this process to your clients in an accessible way?

I think you know where this is going…

Here at Next Day Animations, we regularly make whiteboard animations for real estate agents, brokerages, investors, title companies and others in the world of real estate.

We turn a complex process into a video that is simple, smart, unique and even- dare I add– fun.

But I want to be 100% honest with you.

Whiteboard animation videos are NOT a magic wand. (Sorry!)

We want you to know what you’re getting into when you create a video, so let’s talk start with talking about exactly what a whiteboard can’t do for your real estate business:

  1. Whiteboard videos can’t replace a conversation with a client.

A video will never replace the real connection you build by having a person-to-person interaction. It will not replace a physical handshake, an impromptu joke, or meaningful (but platonic) eye contact.

  1. They can’t replace an hour-long training.

The power of our videos comes from their small and mighty size. These are not a feature-length documentary. We’re not going to be able to cover the details of every type of home loan in one video.

  1. They can’t replace YOU.

Not just yet, at least…


Still reading? Good! Because we’re getting to what explainer whiteboard animations for real estate actually can do for you:

  1. They can set the stage for your next client to pick up the phone and talk to you.

 Or whatever action you’re hoping they take after the call. Our videos are designed to be as persuasive as possible. So while they can’t replace a conversation… they can start one.

  1. Whiteboard videos can get people to your trainings.

They may not be the feature-length film. But they’re the trailer that inspires you to buy that $12 ticket (plus $5 for a soda). Once your audience understands what’s in it for them, they’ll be much more interested in what you have to teach.

  1. They actually can replace you.

Just kidding! You are the only you, and no animation-regurgitating femmebot will ever take your place (in the foreseeable future). But what we can do is this: Capture the spirit of what makes you unique, your…

  • Brand
  • Tone
  • Value differentiation
  • and Personality

And instill that essence into a 2-3 minute calling card that can electronically introduce you to the world. Consider it a tiny, attractive, digital version of yourself or your business… that you can send into the internet jungle to work for you while you sleep.

In the end, it comes down to this:

  • You are the experts in real estate.
  • We’re the experts in whiteboard animations.
  • And together, we’ll translate your expertise into a clear and concise video that persuades.


Ready to get started? Call us at 202-747-0404 or click below, today.

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